In everything we do, we believe in making healthcare more affordable, more accessible, and available to everyone. We hold ourselves and our partners accountable by demonstrating these core beliefs every day, together, towards a life in good health for all patients, their physicians, and our planet.
Be a leader, not a follower
Herd mentality kills competitive edge. We continually push the boundaries of healthcare innovation and we accept that to be competitive means you may be misunderstood. That means we’re on the right track.
We exist to serve. The best companies came into existence because they wanted to make life better for someone in some way. They wake up each day inspired to earn and keep their customer’s trust. Without patients, there is no healthcare market to serve. So we start there, focusing on bring value and the highest level of care always, in all ways.
Healthcare is a complicated landscape that is always changing. Even the smallest moves can be difficult for health systems and their physicians to adopt. As we invent better ways to do things, we always ask ourselves, “how do we make the process seamless?”
Literally. As you build, become the patient. What do they need? What do they want? What’s practical? What do they need that don’t know they need? How are these needs not being met? Every single day, we put ourselves in the shoes of those we’re most obsessed to serve.
Respect, but push back
The best ideas need to be tested. We challenge one another’s ideas and recognize that being critical is the best form of flattery because we all want our visions to become a bulletproof reality. Lives depend on it.
The best ideas mean nothing if they don’t deliver. Everyone has great ideas, few execute them, and even fewer see these ideas enact big change. Have big ideas, but don’t sacrifice big impact by being stuck in permanent beta.